You can use the cfinvoke tag to invoke a component method within the component definition; for example, to call a utility method that provides a service to other methods in the component. To use the cfinvoke tag in this instance, do not create an instance or specify the component name in the cfinvoke tag, as the following example shows:
<cfcomponent> <cffunction name="servicemethod" access="public"> <cfoutput>At your service...<br></cfoutput> </cffunction> <cffunction name="mymethod" access="public"> <cfoutput>We're in mymethod.<br></cfoutput> <!--- Invoke a method in this CFC. ---> <cfinvoke method="servicemethod"> </cffunction> </cfcomponent>